About

A tightened visual design system to help Discover represent their credit card and paperless document offerings clearly.

In collaboration with behavioral science agency Irrational Labs, we nudged users through robust flows to select options that would benefit their brand and customer experiences.

Discover project photo 01
Scope Campaign Design & Digital Creative
Timeline 2 weeks
Team Studio lead & founder

The Vision

We translated established brand equity into sharper digital compositions and a more elevated creative direction for launch-ready marketing surfaces.

We focused on a system of layouts, image treatments, and brand moments that could keep performance creative aligned without flattening the brand.

Services

Campaign designLanding page visualsDigital adsArt directionBrand refinementMarketing creative

Deliverables

  • Campaign visual explorations
  • Digital landing page concepts
  • Performance marketing templates
  • Updated visual rules for future rollouts

What Shifted

  • A clearer premium feel across campaign touchpoints
  • More consistent creative direction from concept to production
  • A modular system the team could adapt for future launches

Let's level up your brand design game.